Tuesday, April 26, 2016

Who is Asao Tokolo? | the designer behind Tokyo’s 2020 Olympic Emblem

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Tokyo’s 2020 Olumpic and Paralympic emblems designed by Asao Tokolo

On Monday this week it was announced that a committee of judges, after hearing feedback from the public, had decided on 1 out of 4 shortlisted designs. The winning design, which we previously knew as option A, was revealed to be designed by Asao Tokolo, a 47-year old artist based in Tokyo. The winning “harmonized chequered emblem” references Japan’s ichimatsu moyo, a checkered pattern that became popular in the Edo period. It was created in a deep indigo blue, a traditionally Japanese color that expresses elegance and sophistication.

tokolo-emblem

It was composed of 3 varieties of rectangular shapes, representing diversity throughout the Olympic games. In an animated gif above (created by a twitter user whose spent quite a bit of time analyzing the logo) one can see how the Olympic and Paralympic versions inform each other.

Previously unknown, Tokoro has now been thrust into the spotlight. So with hopes that a fate similar to that of the previous designer does not befall Tokolo, we took a look the work of the artist whose logo will be appearing everywhere throughout the Tokyo 2020 Olympics.

tokolo-baobao

In 2008 and then again in 2015 Tokolo collaborated with BAO BAO ISSEY MIYAKE to apply his patterns to handbags. Pictured above is the collab from 2015

Tokolo, by trade, is not a graphic designer. He’s a pattern-maker, obsessed with repetition. His work revolves around the theme of “tsunageru,” meaning to connect. And connect it does. By using basic tools like a ruler and compass Tokolo creates individual parts that he then pieces together, creating patterns that can be repeated infinitely. In terms of application, Tokolo’s work has similarly infinite possibilities. He’s created patterns for Issey Miyake bags as well 3-dimensional facades for commercial and educational facilities. He’s even designed a carpet for a movie theater.

tokoro-FRP

In 2008 Tokolo created a pattern for the facade of Ftown Building in Sendai created by Atelier Hitoshi Abe (photos by Daici Ano)

After graduating from Tokyo Zokei University, for 5 years Tokolo apprenticed under sculptor and artist Shin Egashira. He’s held teaching positions at the prestigious Musashino Arts University, as well as at his alma mater. He’s participated in several domestic exhibitions over the years, most recently the Measuring exhibition at 21_21 Design Sight and the Materializing exhibition at Tokyo University of the Arts. Next month he’ll be participating in a joint-exhibition at Aomori Contemporary Art Center.

tokolo-Kogakuin University

In 2012 Tokolo designed the façade pattern for Kogakuin University’s 125th Anniversary Education Center (architect: Chiba Manabu Architects)

tokolo-carpet

a carpet design created by Tokolo in 2007 for United Cinemas in Maebashi

tokoro-2005-expo

In 2005 Tokolo created some of the key visuals used in Toyota’s pavilion at the Aichi Expo



from Spoon & Tamago http://ift.tt/1pCEHFo

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