<a href=”http://ift.tt/1U1PzaX class=”wp-image-36824 size-full” src=”http://ift.tt/1st8YIL; alt=”suumo hermit crab img_02″ width=”884″ height=”502″ /></a> hermit crabs professionally seek out better homes their entire lives
There’s a shortage of housing among a large community of house hunters. But you wouldn’t know it unless you were a marine biologist. When it comes to Hermit Crabs, “professional house hunters” who are constantly outgrowing and replacing their shells, “they are always short of shells” says professor Katsuyuki Hamasaki. The primary cause is environmental degradation, which has resulted in large numbers of hermit crabs living inside trash like bottle tops.
An unlikely savior emerged, or maybe it’s totally likely. <a href=”http://ift.tt/1U1PFzn;, a Japanese real estate listing company (like Streateasy) teamed up with professor Hamasaki and a group of students at <a href=”http://ift.tt/1VEyUMV University of Marine Science and Technology</a> in an attempt to fix the housing crisis.
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<a href=”http://ift.tt/1U1PP9Z class=”wp-image-36827 size-full” src=”http://ift.tt/1st8VwB; alt=”suumo hermit crab trash” width=”853″ height=”450″ /></a> however, there is a shortage of seashell habitats in Japan due to environmental degredation
Together, the real estate listings company and the marine biologists came up <a href=”http://ift.tt/1U1PkMT artificial shells</a> that would serve as new homes for the hermit crabs. Careful attention was placed on the shell so that they were both light, comfortable but also environmentally friendly. The shells were made from potato starch and have zero impact on the environment.
<a href=”http://ift.tt/1VEzjPt class=”wp-image-36825 size-full” src=”http://ift.tt/1U1PnIG; alt=”suumo hermit crab img_03″ width=”735″ height=”502″ /></a> a smooth and comfortable inner structure was designed so that it wouldn’t harm the hermit crabs
<a href=”http://ift.tt/1VEylCS class=”wp-image-36826 size-full” src=”http://ift.tt/1U1P2FW; alt=”suumo hermit crab img_04″ width=”1097″ height=”502″ /></a> hermit crabs continuously change homes as they grow so several different size shells were created to accommodate everyone
However, after all was said and done, no one knew for sure if the hermit crabs would move into these new homes. But when the project team went to a beach and planted the shells on the sand, sure enough the hermit crabs began moving in! It turned out to be a clever marketing campaign for Suumo that also served a real environmental purpose. Pretty brilliant if you ask us!
<a href=”http://ift.tt/1VEynuu class=”aligncenter wp-image-36828″ src=”http://ift.tt/1U1P5BE; alt=”suumo hermit crab gif” width=”448″ height=”251″ /></a>
<iframe src=”https://www.youtube.com/embed/U5XbdC4BNyQ” width=”640″ height=”360″ frameborder=”0″ allowfullscreen=”allowfullscreen”></iframe>
from Spoon & Tamago http://ift.tt/1Y8SaD1
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